Welcome to the first edition of a special newsletter series dedicated to the design of logos and identities. In these periodic updates we’ll compile the FontFeed’s coverage of noteworthy logotype design and handpick fonts fit for building a brand.

Each Industry Focus is unique and speaks directly to a specific area of design. If you would like to receive other editions of the Industry Focus, update your Professional Profile.

Dexter’s Many Faces
Showtime promotes their hit television series “Dexter” with a slew of print advertisements made to look like mock covers of popular magazines. We look at the type used to create the magazine logos.

The Logos of Web 2.0
Our popular and comprehensive guide to web type trends is now updated with new typeface alternatives under each style (the Softies, the Futurists, and the Classics).

In Use: Benton Sans
Design agency Razorfish develops a strong, contemporary identity by integrating this bold, underused sans serif throughout the interactive website for Pangea Day.

Pillowy Soft Scripts
While prowling the grocery store for our feature on food fonts, we encountered a legion of other labels adorned with soft, yet lively handwritten scripts.

Decoder Ring
Austin, Texas based Decoder Ring creates quality typographic identity work for clients ranging from the SXSW conference to a local baseball field.

Tip: The Stamp Look
Learn the best way to create a convincingly weathered, worn, or stamped word mark. Photoshop guru Yves Peters walks you through the process.

Co
Distinctly 21st century lettershapes in two different variations so you can pick and choose the glyph styles that work best for your next logo.

ARS District
Its unicase forms with occasional and optional descenders make ARS District ideal for creating solid, versatile logotypes.

FF Tartine Script
This script in three weights behaves well at both casual and formal occasions, adding life to any label. Logos practically paint themselves.

FF Screenstar
A pixel font built for low-res screen situations, FF Screenstar has rounded lettershapes that set it apart from other bitmappy fonts. A script too!

Amplitude
This family’s large number of weights and widths are ideal for publication design, but Amplitude’s inktrap quirks make it work for unique identities too.

Sansa
Fred Smeijers subtly incorporated a crop of contemporary ideas for his suite of fonts with sans, slabbed, and soft-edged variations.

Tschicholina
Tschicholina is inspired by a project by Jan Tschichold dating back to 1929, yet the forms feel as modern as ever. A sophisticated choice for high-end brands ranging from restaurants to real estate.

FS Sinclair
Sinclair’s rigid angles and machined forms bring to mind the bolts and cogs of industrial technology while still maintaining a sense of modern style. This typeface is a useful tool for anything hard core or high tech.

Bree
Organic foods and handmade crafts would all sell well with a label set in this typeface. Bringing handwritten curves to a humanist sans serif, Bree has an appealing, approachable clarity.

Magion
Simple and strong, Magion is built for brands that embrace no-nonsense utility. And because it comes from Czech outfit Suitcase, Central European characters are carefully considered.

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Fonts used in title graphic: ARS District & FF Unit.

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