In Use: More Packaging Fonts

Part two in our series on the typography of packaging is the result of a trip to Target®. Several of the boxes we picked from the shelves happened to be Target brands, and we’re not surprised — the chain is setting new standards for both product design and the overall experience of retail shopping. Also featured in this issue of the newsletter are Gardener’s Therapies™ and Method®, two very different but equally appealing approaches to package design.

See also: Fonts on Food