A FontList

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Alternatives to Common Fonts

Overused typefaces can lose their impact, especially in branding, advertising, and package design where originality is important. Here are some less common square sans serifs in the style of Bank Gothic by Morris Fuller Benton. Some offer more weights, styles, and lowercase characters for greater versatility than the old standby.

Some notes on a few of these typefaces: Red Rooster’s Banque Gothique is an alternative digitization and adds an additional condensed width as well as a shadowed version. Eric Olson’s Stratum offers lowercase and two variations (Stratum 2 has flat terminals). Sackers Square Gothic predates Bank Gothic for an older, more rigid, yet handmade look. Morris Sans is a revival of Benton’s original 1930 face with a newly designed lowercase and a variety of figure styles. Bank Gothic AS offers a lowercase as well, as designed by Michael Doret. FF Gothic is Bank Gothic re-imagined by Neville Brody.

See also: Square