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Introducing FF Aad

May 18, 2015 by
FontShop Team
FontShop Team

FF Aad™ is one of the newest typefaces to be released by FontFont.

FF Aad™ is the first retail typeface by designer Aad van Dommelen, a former type student of Gerrit Noordzij’s at the Royal Academy in The Hague, to join both FontFont and FontShop. The modern sans serif with a humanist character has horizontal ending terminals which transform the negative shapes between the letters into open and simpler forms, resulting in clean and easy-to-read words.

This type family in five weights with matching italics is elegant yet neutral in appearance. This makes it ideal for a multitude of applications, particularly for corporate uses such as annual reports, corporate brochures, wayfinding and branding.

Fictitious use case for FF Aad as a font for wayfinding systems.
Fictitious use case for FF Aad as a font for wayfinding systems.

FF Aad comes fully equipped for making a strong statement in both large and small scale branding applications.

Fictitious use case for FF Aad as a font for wayfinding systems.
Fictitious use case for FF Aad as a font for wayfinding systems.

Trademark attribution notice
Aad is a trademark of Monotype GmbH and may be registered in certain jurisdictions. FF is a trademark of Monotype GmbH registered in the U.S. Patent and Trademark Office and may be registered in certain other jurisdictions.