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Madera & Unitext

A short history of the geometric sans

April 02, 2014 by
Ferdinand Ulrich
Ferdinand Ulrich

Typefaces are an expression of their time. FF Mark is a new typeface and yet it clearly draws on historical examples from the past. Precisely, the mid-1920s, a period in German history with exceptional innovation in engineering, in the arts and in design. In particular, the years between 1925 and 1930 produced several ideas that were new to the world – among them a new concept in type design: the geometric sans serif.


March 22, 2014 by
Yves Peters
Yves Peters

Our monthly review of movie poster typography looks at the posters for The LEGO Movie, A Field In England, Robocop, Son Of God, and others.