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Trade Gothic

FontBook Editorial
T
Last edited August 02, 2014
jungle
illustrative
Piglet rising and falling in front

The first cuts of Trade Gothic were designed by Jackson Burke in 1948. He continued to work on further weights and styles until 1960 while he was director of type development for Mergenthaler-Linotype in the USA. Trade Gothic does not display as much unifying family structure as other popular sans serif font families, but this dissonance adds a bit of earthy naturalism to its appeal. Trade... Read More

chalet
enthusiastic
One step ahead to civilization

Trade Gothic Next is Akira Kobayashi's 2008 revision of Jackson Burke's 1948 design. Developed over many years, the original Trade Gothic was filled with many inconsistencies. Under the direction of Akira Kobayashi, Linotype's Type Director, the american type designer Tom Grace, a graduate of the MA Typeface Design in Reading, was commissioned to redesign, revise, and expand the Trade Gothic... Read More

brandy
enthusiastic
Miscellaneous bacteria pot monsters

Trade Gothic Next is Akira Kobayashi's 2008 revision of Jackson Burke's 1948 design. Developed over many years, the original Trade Gothic was filled with many inconsistencies. Under the direction of Akira Kobayashi, Linotype's Type Director, the american type designer Tom Grace, a graduate of the MA Typeface Design in Reading, was commissioned to redesign, revise, and expand the Trade Gothic... Read More

mystic
fiddlesticks
Houston, we have a problem

The ITC Franklin™ typeface design marks the next phase in the evolution of one of the most important American gothic typefaces. Morris Fuller Benton drew the original design in 1902 for American Type Founders (ATF); it was the first significant modernization of a nineteenth-century grotesque. Named in honor of Benjamin Franklin, the design not only became a best seller, it also served as a... Read More

vortex
illustrative
No kicking of balls please

Typefaces without serifs were known in nineteenth-century England as Grotesque (or Grotesk in German) because they seemed so unusual to most readers. Monotype Grotesque font is a straightforward 1926 design that is among the earliest sans serifs cut for hot-metal machine typesetting. Its simple, clean lines make it amenable for text use, and the condensed and extended versions are useful for... Read More

jungle
bureaucratic
He is a red sucker in our heart

News Gothic No. 2 is an enhanced version of News Gothic produced by the D. Stempel AG type foundry in 1984. It added more weights to the News Gothic family than were available in other versions, increasing its use in contemporary design and communication.The lighter weights of the original News Gothic were designed by Morris Fuller Benton in 1908 for American Typefounders (ATF). News Gothic... Read More

Jackson Burke
Linotype 1948

Linotype
Akira Kobayashi
Linotype 2009
Bo Berndal
Monotype 1991
David Berlow
ITC 2008
Steve Matteson, Frank Hinman Pierpont, Monotype.Design Studio and Frank
Monotype 1926
Ralph du Carrois
primetype 2004
Morris Fuller Benton
Linotype 1908
Andrea Tinnes
primetype 2006