Soft Sans: Blunt Corners

Rounded typefaces go in and out of style. They are often used for user interfaces, or for back-lit signage. Sharp type often looks blunt in these situations, and the amount of bluntness is unpredictable. The solution: start by rounding the corners. FF Unit Rounded began as an exclusive customization of FF Unit. Something friendly and precise to be read on screen, on signs, in print, and a broad... Read More

FF Info is named after its purpose: the transfer of information. Its clean lines make no fashion statements, nor do they attempt any technical wizardry. The typeface was initially intended for use on traffic signage,and other wayfinding systems in stations, on buildings, etc. Because space comes at a premium in such situations, FF Info Display is drawn narrow; It requires 15% less space than... Read More

FF Info is named after its purpose: the transfer of information. Its clean lines make no fashion statements, nor do they attempt any technical wizardry. The typeface was initially intended for use on traffic signage,and other wayfinding systems in stations, on buildings, etc. Because space comes at a premium in such situations, FF Info Display is drawn narrow; It requires 15% less space than... Read More

According to designer David Farey, "Cachet is a monospaced, monostroke typeface -- that isn't." Why the sleight of hand? Typefaces that are limited to a single character and stroke width suffer in terms of legibility. Farey's goal in drawing Cachet was to create a typeface that gives the illusion of monospacing, while delivering a subliminal dose of reader-friendliness.At first glance, Cachet... Read More

The branding agency's client wanted an "ultra modern" typeface that was "futuristic without being gimmicky or ephemeral," according to the design brief. Designer Sebastian Lester took on this intriguing custom font assignment, but soon, a bureaucratic decision cancelled the project."I was left with a sketchbook full of ideas and thought it would be a shame not to see what came of them," says... Read More

FF Nuvo is a contemporary sans with a slight contrast. Certain characters have a calligraphic touch, especially a, g and y. The typeface offers several alternate characters that may be substituted – for example: a, g, k, s, y – for additional typographic range in text. Designer Siegfried Rückel developed the concept for FF Nuvo during a stay in Paris, after being inspired by the extravagant... Read More