ITC Souvenir and ITC Juice

The Souvenir typeface was originally drawn by Morris Fuller Benton in 1914 as a single weight for the American Type Founders company. It was revived in 1967 by Photo-Lettering and optimized for phototypesetting equipment. ITC was formed in 1971 and, with the help of Photo-Lettering, introduced ITC Souvenir as one of its first font families. ITC Souvenir was designed by Ed Benguiat and comes... Read More

ITC Juice is the work of American designer David Sagorski and shows a clear influence of cartoon graphics of the 1960s and 70s. The typeface has a number of unique letter forms as well as an extensive set of alternate characters. The creative, humorous ITC Juice hides a subtle sophistication beneath its funky exterior.